IBM SoftLayer: Gaming Environments Matter
Creative lead on video intended for use at Gaming Conferences promoting IBM SoftLayer as the gaming platform of choice. Brilliantly written (and directed and concepted) by Josh O’Dell. Working on this video was the most fun I had at Centerline, but also the biggest challenge in getting the IBM team to go outside their lane when it came to using humor to sell a product.
Role Executive Creative Director
For IBM Softlayer
Date January 2016